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Press Release Writing

These days, there are so many competing claims on journalists’ attention – so it’s a good idea to make your press releases work that bit harder.

Unlike many agencies, we have copywriters who are experienced journalists – so we know how to make your press release stand out.

Why will press releases work for my business?

They’re not adverts, they’re news. A press release (sometimes called a news release) is a great way to get exposure for your business in the form of eye-catching editorial.

What’\'” s different about your press release service?

Modern press releases aren’t just aimed at traditional media, they have to work online. We optimise your press releases to do two things – tell your story effectively to journalists and provide valuable search-engine optimised backlinks to your website.

Are your press releases effective?

Our press release writing…

  • Gives your news an arresting headline – it’ll rise to the top of the pile
  • Gets your story across at a glance – making a journalist’s job easier
  • Is relevant – we tailor your news release to your target media
  • Is versatile – we can write about anything

Give me some ideas for promoting my business

With pleasure. If your business has recently done any of these things (or others like them), then they can become news.

  • Launched a new product or service
  • Released a new publication
  • Increased profits
  • Won new clients
  • Raised money for charity
  • Helped the environment
  • Won or presented an award
  • Held successful training courses
  • Released new research or survey results
  • Opened a new office

How much will a press release cost me?

We can write you a press release for as little as £100. Our prices are so low because we leave the distribution to you – journalists prefer to hear direct from businesses rather than from PR companies.

So, if you want the media to give your business valuable coverage, then fill in our enquiry slip for a fast, free quote…

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Tell me about your press release writing service

Hello. My name is   and I’d like to learn more about your press release writing service. Could you give me a call on   or email me at   so we can discuss ways of publicising my business?

MARKETING OFFER

ASK US TO WRITE A CORPORATE BROCHURE OR NEWSLETTER before March 2011, and we'll write you two case studies completely free of charge. Call us on +44 (0)1206 266 826 for details.


Sales Writing Tip

If you use the word 'we' more than 'you', then you're losing the chance to talk to new customers. If your copywriter does it, it's time to find a new one!


Online PR

Our press releases are optimised to perform well online.

They're great for building relevant links to your website – improving your positions in the search engines.



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